Track by Outfly is priced by the month, for a six-month minimum term, with no day rates. Co-pilot is £5,000 a month and Pilot is £10,000 a month, both plus VAT. Ad spend is paid on top, directly to the ad platforms. The difference between the tiers is how much of the marketing Outfly runs for you.
Our engine powers all three. What changes is how much of it we run for you.
You run it.
You run it, with us beside you.
The stories and assets you need, created by Outfly
We run it.
* Co-pilot and Pilot have a six-month minimum term, so you get the same partner throughout rather than an account team that turns over. The first two months are setup. All prices are plus VAT, and ad spend is paid on top.
Co-pilot: £30,000 plus VAT over six months. Outfly creates the stories and assets your marketing needs and advises on it, while your team runs the marketing.
Pilot: £60,000 plus VAT over six months. Outfly runs the marketing end to end, and you stay involved in strategic decisions and approvals.
Self-pilot: £2,500 a month plus VAT when it opens. You run Track's software yourself. There is a waitlist.
Co-pilot and Pilot both have a six-month minimum term, so you keep the same partner throughout rather than an account team that changes. The first two months are setup: buyers, proposition and pages. The last four are live campaigns. All prices are plus VAT, and ad spend is paid on top.
Hours. A fixed monthly price means a slow month does not cost more, and you know the full cost before you start. To see how that compares with the other ways to grow, read Track or a fractional CMO, Track or a marketing hire and Track or an agency retainer.
Equity is not required, and part of the payment can flex to equity where it suits both sides. The answers to the common questions about cost, fit and what happens on the first call are in the pricing FAQs.
Budget to test it properly. Our engagements start at £5k a month plus VAT, with ad spend on top.
The third point often catches people out. We come in with a strong point of view and a set of assumptions, then test them against what buyers actually do and what the data says. Sometimes the data backs us, sometimes it doesn't, but we always follow the data. We know that this has been your baby, but we'll ask you to do the same.
We'll start with a short 30-minute call, and afterwards we'll create a FlightPlan for your business. If we think you're a perfect candidate, we'll show you a creative vision too, so that you can see what this could look like.
It's yours to keep either way, with no strings attached, and if Track isn't right for you yet, we'll tell you straight.
Self-pilot is not open yet. Leave your details and we will come to you when it is, with a slot held in your name.