Track by Outfly fixes the buyer, the proposition and the pages first, then runs the campaigns, in six fixed-price months with a clear point where the results are judged. An agency retainer executes on the foundations you already have, month after month. If those foundations are the problem, more execution only spreads it further.
At a glance
Track by Outfly
an agency retainer
Cost
£5,000 or £10,000 a month plus VAT, for a six-month minimum term
A monthly retainer, scoped per client, sometimes with extra project fees
Who does the work
One team across buyers, proposition, brand, pages and campaigns
The agency's specialists in the disciplines you buy
Getting started
FlightPlan built with you in week one
After scoping and onboarding
After six months
A clear point at six months where the results are judged
Continues until someone ends it
The sequence is fixed in advance: two months on buyers, proposition and pages, then four months of live campaigns. The price is fixed too, so if something takes longer than planned, you do not pay more for it. And there is a clear end point where the results are judged. See the pricing.
Scope can drift and months can blur, until it is hard to say what the last quarter bought. Because the arrangement has no end, nobody is forced to judge it. Track's six months create a moment where the work has to be assessed, on purpose.
When the foundations are the problem: the buyer is assumed rather than known, the proposition is vague, the pages do not convert. Track fixes those first, then puts the campaigns on top, so every pound of execution works harder. If people find you and leave, start here.
If your foundations are already solid and you need one specialist discipline run for years, such as paid search at scale, a specialist agency is a sensible choice. A FlightPlan gives that agency a far sharper brief.
Book a short call. You get a first FlightPlan for your business either way, and a straight answer if Track is not the right route.
Book a callSee the pricingComparison FAQs
Track or a fractional CMOTrack or a marketing hireTrack or an agency retainer